HI: Spotlight
Our blog shines a spotlight on different topics of interest to our community, including how we approach questions from clients, research tips and tricks, celebrating HelloInfo milestones, and more!
How remote work helps us help you
As you sit down to read this blog post (thank you!), where are you? Are you at the company office? Are you in your home office? How do you feel, wherever you are? At HelloInfo, we are most often working remotely and have many thoughts to share on this style of...
How not to mislead with data visualization
Data visualization is a powerful way to communicate data, particularly when conveying complex information. As such, those who produce data visualizations should follow Spider-Man’s example and embrace that “with great power comes great responsibility.” Poorly executed...
HelloInfo’s dynamic research cycle
Did you know that HelloInfo's project management approach is one of our key differentiators? Our Project Managers are seasoned experts at managing client engagements, thanks to years of experience and impeccable people skills. We implement a dynamic intelligence...
Types of competitors to watch
There are many factors that impact the way a business operates, with the competitive landscape being one of the most important. To compete effectively and to maintain a strong market position, it is essential to identify and regularly monitor your competition. This...
A glimpse at HelloInfo in action: Pricing competitive intelligence
Here at HelloInfo, we work hard to support our client needs. This week we are looking at work we have done in the Financial Services sector. Client and product names have been anonymized for competitive privacy purposes. As a global leader in Financial Technology...
We say Hello to Halifax!
The HelloInfo team continued our annual tradition of holding a company onsite to kick off the summer. This June we embarked on a trip to the maritime city of Halifax, Nova Scotia! We discussed our strategy for the next few years, launched a new employee peer review...
Say Hello to Kyla!
We are thrilled to announce a new addition to our team at HelloInfo! Please join us in welcoming Kyla, a seasoned market and competitive intelligence professional with 7 years of experience, who is joining us as a Consultant. Kyla brings extensive expertise in...
HelloInfo’s Enterprise-sized perspective on diversity
If you’ve been following along with our success at HelloInfo, you have surely seen us tout the fact that we are proudly women-owned. As a certified member of WBE Canada, we have been attending events and writing extensively about how important it is for corporations...
Defining the Boundaries of Market Intelligence & Competitive Intelligence
“So, what do you for living?” asked my dentist at my latest checkup, while removing his inspection mirror from my mouth to allow me to answer. “I am a consultant specializing in market and competitive intelligence” I answered proudly. “Oh, so you are a market...
What is the role of social media in competitive intelligence?
Here at HelloInfo we’ve had an ongoing debate on how much we can learn from competitor social media channels. Most of us have been in the competitive intelligence (CI) space for a decade or more, and have seen the social media monitoring hype cycle play out. Today we...
HelloInfo’s mission is Approachable Intelligence. What does that mean?
According to Merriam-Webster, approachable is defined as, “easy to meet or deal with,” and if you’ve ever worked with HelloInfo, you already know that we strive to make even the most complex research projects as easy for you as possible. When Tanya and I founded...
Using AlphaSense as a key tool for Competitive Intelligence
Here at HelloInfo, we pride ourselves on our research techniques. Many of us have a background in Library and Information Science and are experts in obtaining insights via primary and secondary research methodologies. While there are many tools we deploy in our...
Say Hello to Violeta!
HelloInfo is continuing on its exciting start to 2024 by announcing yet another powerful addition to our team! Our newest Consultant is Violeta, who has 10+ years of experience in leading primary and secondary research initiatives in the nonprofit sector. Violeta has...
Hello, 2024!
It has been a busy start to 2024 for the HelloInfo team with new projects being kicked-off and many others wrapping up. And so, within all the New Year fervor we have paused and taken a quiet moment to reflect on 2023. It only seems like yesterday that the idea...
Say Hello to Bernie!
HelloInfo is proud and excited to announce that we have added a new member to the team! Bernie has over 17 years of experience in market intelligence and has joined HelloInfo as a Senior Consultant. He has extensive experience in setting-up and managing intelligence...
My experience as an Analyst at HelloInfo
All good things must come to an end, and at HelloInfo, we proudly support our colleagues in all their life transitions. Our Analyst Matthew is headed to work in research security at the University of Calgary, and we are proud to have been a part of his career growth....
Say Hello to Nancy!
HelloInfo is proud and excited to announce that we have added a new member to the team! Nancy has over 6 years of experience in market intelligence and has joined HelloInfo as a Consultant. She has primarily worked with B2B technology customers delivering research...
We say Hello to Regina!
June is one of our favorite months at HelloInfo, and that's because we have made it our tradition to hold an annual company onsite this time every year! The purpose of the onsite meeting is to connect as a team, bridge the virtual gap (we are a 100% remote company),...
What does HelloInfo do?
Maybe you’ve seen our blogs, maybe you’ve had a peek at our website. Perhaps you’ve caught Tanya or Nicolle posting on LinkedIn, or seen one their presentations at AIIP’s 2022 conference or with the SLA’s Competitive Intelligence Community. But because our work is so...
A day in the life of an Analyst at HelloInfo
Chances are, you know an Analyst, have met one, or have noticed one talking on television, being interviewed in newspapers, or authoring articles in industry sources online. Individuals can be Business Analysts, Systems Analysts, Data Analysts, Financial Analysts,...